Q4 2023 US Performance of Top Horror Games on Unified Platform

As the year wrapped up, the horror game genre continued to captivate a significant audience on mobile platforms in the United States. Sensor Tower's data gives us a glimpse into how five leading horror titles fared in the fourth quarter of 2023.

Playrix's Mystery Matters showed an impressive upward trend in revenue, peaking at $344K in the last week of December. Downloads also saw a significant increase, with a jump to 42K in the same week. Weekly active users peaked at 97K, reflecting a strong end-of-year engagement.

Identity V by NetEase Games experienced fluctuations in revenue, with a notable spike to $319K in the final week of December. Downloads remained relatively steady, with a slight increase to 7.9K in the same period. The game maintained a consistent active user base, ending the quarter at roughly 71K weekly.

The STARFORTUNE INTERACTIVE title Myths of Moonrise had a varied quarter in terms of revenue, reaching a high of $127K in the last week of December. The game's downloads saw a modest rise, ending at 4.9K, while weekly active users hovered around 9.7K, showing a stable player base.

Clickteam, LLC's Five Nights at Freddy's demonstrated a notable revenue peak of $167K in the week of October 30th, followed by a year-end rise to $39K. The game's downloads reached their zenith at 55K in the same peak week, with weekly active users significantly increasing to 195K early in November.

Lastly, Dead by Daylight Mobile from Behaviour Interactive Inc. showed a steady revenue with a peak of $52K in late October. Downloads for the game experienced a rise towards the end of the quarter, reaching 17K. The weekly active users count remained strong, concluding the year with 180K.

For more insights and detailed analytics, Sensor Tower's platform remains the go-to source for app performance data.